How will our future look like? More and more men are caring and softer, while the women are more independent and working. People wonder if we go to a society in which we go back to the traditional division of roles between man en woman, or that we start thinking gender neutral and there will be no difference between the sexes anymore.
What it is?
The wish room men’s is a new lingerie brand from Japan, but only for man. They sell underpants, bras and nightgowns, specially design for a men’s body.
Why it is cool?
It is for men who want to feel the same thing as women in lingerie. They want the romantic feeling that lingerie can give, without everyone seeing it right away and be judged.
Does it have future growth potential?
It definitely has future growth potential. When a lot of men are going to wear it, the brand can make a new lingerie line and develop an even better fit for man.
http://www.nsmbl.nl/je-vriendje-in-bh-dit-japanse-merk-maakt-lingerie-voor-mannen/
MILOU SMITS 